Marketing Products and Services
OUR DEFINITION: Marketing is the strategy and tactics used to identify, create and maintain customer relationships that result in satisfactory value for both the customer and business.
OUR MARKETING PHILOSOPHY: To communicate effectively with everyone so they will know how to help you, help them.
STATEMENT: Advertising is simply a visible result of a long process of marketing strategies and tactics.
Marketing goals
The MIP Network uses three main goals when marketing your company.
- More customers / more sales.
- More customer loyalty/ repeat sales.
- Maintain market presence: Compete in the local market and fort off outside competitors.
Marketing strategies
MIP looks at your individual situation, to decide which marketing strategies would work best for your business.
Unique MIP Advertising
- Power Partners Program: market based co advertising, where business share advertising costs.
- Let's Do Lunch Coupons: Restaurant and catering coupons which maintain customer loyalty.
- Historical Notecard: Local business helps non-profits raise money while increasing exposure.
- Network marketing: word-of-mouth marketing
Direct mail: Ads and coupons which target clients by area.
Media advertising: television, radio, print newspapers
Store signs & (POS) point of sale signage
Vehicle wraps & graphics: make a vehicles billboards
Other promotion products: t-shirts, boble heads, coffee mugs etc.
Re-branding: logo design, slogans, company image design